Keeping a law firm’s brand consistent in all the touchpoints of marketing is quite a challenge. The emergence of social media has only made this task more challenging. Are you…
If you have never given much thought to the difference between marketing and branding a law firm, don’t feel alone. When first looking into the online and offline presentation of…
Simply having a website online is not enough anymore. A website that no one is visiting is a waste of your time and resources. Additionally, a website where people visit…
How your law firm is branded and positioned determines the strength of your reputation and recognition within the area of your firm’s expertise in a major way. There is a…
How do consumers behave when the need for legal representation arises? Do they generally conduct some type of research? If so, what resources do they use? The answers to these…
A testing lab wants all forms of Zantac heartburn medication recalled after the discovery of unacceptably high levels of N-Nitrosodimethylamine (NDMA) were found in the drug. The dangerous cancer-causing agent…